Shopifyplus：2024 B2B电商终极指南（英文版）（25页）.pdf

1、The Definitive Guide to B2B EcommerceHow to Start Selling B2B OnlineThe Definitive Guide to B2B Ecommerce ContentsTrend 3:Omnichannel commerce is make or breakTrend 2:Business buyers expect an end-to-end personalized experienceTrend 1:Success no longer hinges on in-person salesWhat shifting buying b

2、ehavior means for B2B sellers7.Choose the right digital commerce platform6.Develop a supply chain contingency strategy5.Price for profit,not excessive discounts4.Build trust with brand consistency3.Start small,then scale2.Identify your key channels1.Rethink your operations strategy7 tips from B2B Sh

3、opify brands to set you up for successKeep your delivery promiseReliable and accurate inventory informationCustomizable,flexible,and secure paymentsEasy product discoverability and access to informationSelf-serve orderingCentralized and actionable customer dataHow to evaluate a B2B ecommerce platfor

4、m3563813111110109814222119171614The Definitive Guide to B2B Ecommerce 02/24Shifting buyer dynamics are rewriting the rulebook for B2B commerce.A process that once relied on in-person events and considerable face time with salespeople has shifted onlinemarkedly so in the past three years.In fact,the

5、global B2B ecommerce market is even outpacing the DTC ecommerce marketfive times overwith a$17.9 trillion valuation.As business customers increasingly seek the convenience and efgiciency that ecommerce promises,business-to-business(B2B)online selling is a key strategic growth lever for ofgline whole

6、salers and direct-to-consumer(DTC)businesses alike.If youre considering expanding into B2B ecommerce,theres no better time to act.In this guide,well look at:What todays buyers expect from B2B ecommerce websitesKey operational decisions to consider when planning your expansionEcommerce platform consi