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金徽酒布局全国、深耕西北、重点突破
金徽酒布局全国、深耕西北、重点突破
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所属报告：
金徽酒-公司研究报告-深耕西北布局华东二次创业未来可期-240606（29页）.pdf
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2026-05-25
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其它
2024-06-11
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金徽酒省内市占率常年保持第一
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竞争格局
2024-06-11
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金徽酒采用文物级的国槐酒柜储藏原酒
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其它
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2011年至今金徽酒不同历史发展阶段复盘
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其它
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金徽酒渠道模式的演变
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金徽酒产品矩阵及终端销售价格（元）
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金徽酒发展历程及销售表现
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产业概述
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金徽酒盈利预测（亿元）
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其它
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金徽酒股权结构图（截至2023年年报）
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2024-04-17
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金徽酒销售费用率和管理费用率
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2024-04-17
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金徽酒管理费用中各项目占比
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2024-04-17
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金徽酒销售费用主要项目变动趋势（单位：亿元）
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2024-04-17
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省外市场把握强势区域，2024年度重点打造西北、华东、北方根据地市场。随着省内渠道持续下沉，西北市场加速扩张，2021年复星持股赋能突破华东市场，金徽酒全国化进程正加速进行中。现阶段来看，公司的销量仍主要集中在甘肃省内，而省外收入保持高增长，2021年省外营收占比首次超过20%，2023年占比达24.3%。按照“布局全国、深耕西北、重点突破”的战略路径，公司在2024年将西北五省打造成金徽酒的根据地市场，将华东与北方市场打造成金徽酒的第二根据地市场。
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金徽酒-公司研究报告-深耕西北布局华东二次创业未来可期-240606（29页）.pdf
金徽酒深耕西北，一地一策实行差异化营销
金徽酒产品分为高、中、低三档
金徽酒技术人员数量在西北酒企中居于前列
第一期员工持股计划持有人情况
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