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样本终端各酸菜鱼调料品牌陈列占比
样本终端各酸菜鱼调料品牌陈列占比
行业数据
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所属报告：
食品饮料行业专题研究：成都糖酒会调研反馈~非酒食品-221113（17页）.pdf
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春节代表酸菜鱼品牌翻座率（次/天）
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行业数据
2025-02-07
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2023年中国消费者对酸菜鱼预制菜不同品牌购买情况
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其它
2024-07-22
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2021-2023年手工火锅底料+老坛酸菜鱼料收入占比
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其它
2024-05-27
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主要复调企业酸菜鱼调料价格对比（元/100g）
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其它
2024-05-27
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图252022年酸菜鱼行业市占率情况
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其它
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其它
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2022酸菜鱼各品牌市占率
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其它
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酸菜鱼品类中鱼你在一起门店数量较多
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2023-03-14
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川内鱼调料好人家份额领先：根据样本终端数据，1）农贸市场：酸菜鱼调料中，好人家/其他（桥头、名扬）陈列占比约 50%/50%，其他鱼调料品类好人家陈列优势更为明显，主要系其他口味鱼调料周转低于酸菜鱼，终端货架陈列资源有限，份额愈发向头部品牌集中，如青花椒鱼/水煮鱼/香水鱼调料中，好人家占比约 70%，其他品牌（桥头、周君记）占比约 30%；2）KA 渠道：好人家陈列占比与农贸市场类似，份额优势明显，其中水煮鱼、香水鱼调料等品类上，仅好人家有铺货，主要系 KA 渠道门槛更高，二三线品牌难以进入。
行业数据
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食品饮料行业专题研究：成都糖酒会调研反馈~非酒食品-221113（17页）.pdf
样本终端各火锅底料品牌陈列占比
样本农贸市场川调陈列情况
样本终端主要鱼调料品牌货龄（单位：月）
样本终端主要火锅底料品牌货龄（单位：月）
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2025-02-07
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