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国内游各年龄段人次占比
国内游各年龄段人次占比
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社会服务行业景区行业专题二：长视角探讨自然景区增长动能-240716（34页）.pdf
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fCDlubTpvoTmrrUgICAgICAgfCDljaDmr5QgICAgfAp8LS0tLS0tLS0tLS0tLS18LS0tLS0tLS0tfAp8IDEy5bKB5Lul5LiLICAgICB8IDYuNTklICAgfAp8IDEyIC0gMTjlsoEgICAgfCAzLjI1JSAgIHwKfCAxOCAtIDMw5bKBICAgIHwgMy4yMyUgICB8CnwgMzAgLSA0NeWygSAgICB8IDExLjQ0JSAgfAp8IDQ1IC0gNjDlsoEgICAgfCAyNS40MSUgIHwKfCA2MOWygeS7peS4iiAgICAgfCA1MC4wOCUgIHwKCui1hOaWmeadpea6kO+8mumHjeW6huiIqui/kOS6pOaYk+aJgO+8jOmVv+WfjuivgeWIuOS6p+S4mumHkeiejeeglOeptumZog==
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图2-232025年不同年龄段人群购买的珠宝类型占比
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行业数据
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退休老年人出游意愿良好，我国正迎来 10 年退休潮。老年人在退休后会迎来旅游高峰期，2019 年携程《老年群体旅游行为报告》数据显示，受访老年人中三分之二的人会每年安排 3-5 次出游。但出游活动随着健康状况变化而逐渐减少，据中国旅游研究院测算，60 岁-65 岁老年人的出游率是 65 岁以上的 4.54 倍。从基数看，根据第七次人口普查数据，中国 60 岁到 70 岁的人口数量约 1.6 亿，加上 55岁到 60 岁的女性人口 0.5 亿，合计约 2.1 亿人，再考虑 60 岁-70 岁基本健康人群占比约 9 成左右，即约 1.9 亿参与老年旅游的人口基本盘。2022 年起，1963年出生的老年人逐步进入退休潮，每年新增2500万人以上，而进入 70岁不到2000万，形成为期 10 年左右的净增量。
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