Handshake ：2025从校园到职场：美国毕业生校园招聘企业策略报告（英文版）（32页）.pdf

1、Campus to career report2025477%of job applications on Handshake are submitted out-of-state.Students take action after receiving a message from an employer.70%more likely to apply to job66%more likely to attend an event56After meeting an employer at an event,75%of students say theyre more likely to a

2、pply to a job in the future.On average,it takes 8 touchpoints with a student on Handshake to have them take action or apply to a role.12Students are 2.2x as likely to click on an employer message if they previously saw a post from that employer on the Handshake feed.1 New messageA students major doe

3、snt always map to the roles they apply to.3Key findings from the 2025 Campus to Career report7Hybrid recruiting remains strategic to meet student preferences:69%of students say its easier to maker connections at in-person events,while62%of students find virtual events more convenient.Boost RSVPs by

4、2.5X by promoting events via messaging.8The strongest early ID programs are strategic about touchpoints throughout the college experience.9101 in 5 applications on Handshake are submitted by alumni.“The biggest thing thats changed about how we support students in their career journeys is:early early

5、 early.We are engaging with students even before they set foot on campus.And especially freshmen,sophomore year.”Christian GarcaAssociate Dean and Executive Director,Toppel Career Center,University of MiamiCollege is a time of exploration,with pivotal moments that shape career choicesGen Z is reshap

6、ing campus recruiting with distinct expectations and preferences that contrast with those of previous generations.Gen Z views the recruitment and hiring process as a two-way exchange.They know employers are evaluating them,but theyre also evaluating employers to find the right match for their values