EPAM：2021年幸运牛零垃圾包装的未来（英文版）（24页）.pdf

1、Lucky Cow:The Future of Zero-Waste Packaging Lucky Cow redefines the way in which we create food,packaging,and services to reducedramaticallythe environmental footprint of consumer packaged goods(CPG).Our goal is to create great products that people need and want,engineer packaging that is simple to

2、 reuse or dispose of responsibly,and help shoppers better understand the conservation steps taken by manufacturers throughout their supply chain.W HI TE PA PE R 2So W hy Yogu r t?EPAM Continuum has a long history designing new product experiences,from Daisy Brand Squeezable Sour Cream,to the Swiffer

3、,to the Insulet Omnipod.Each of these projects came with their own challenges:food safety,universal design,cold chain considerations,and multiple packaging formats.Yogurt,that tried-and-true staple,runs the gamut in terms of challenges and opportunities for innovation.Globally,yogurt is an$88 billio

4、n dollar industry,with nearly a dozen primary types available in every manner of tub,tube,and pouch.From our research with customers,we know that yogurt is beloved for its versatility,its health impact,and its great taste.Although yogurt is convenient as a quick meal replacement or ingredient,its no

5、t without its drawbacks.Yogurt tends to be consumed regularly which leads to a lot of visible waste,and the sanitary requirements for yogurt are high,which precludes more rudimentary sustainable solutions.Introducing Lucky CowLucky Cow is a conceptual dairy company,created with a mission to define z

6、ero-waste future food containers.Lucky Cows first product is a family of yogurtsdry,solid,and fresheach with a different form factor and package created to meet consumer needs with a radically low-environmental impact.3We cant recycle our way out of the environmental and economic impact of plastic.W