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3Search:2025年数字营销行业薪酬与招聘趋势报告(中译版)(54页).pdf

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1、3Search3Annual Pay&Hiring ReportAnnual Pay&Hiring Report 20252025I want to start by thanking everyone for participating in thisyears Annual Pay&Hiring Survey.With responses from over1,300 professionals,your contributions have allowed our 2025Report to be our most comprehensive yet.Weve compiled this

2、 data alongside our recruitment data from2024,market insights from our specialist consultants as well asdigital and marketing leaders.This years survey focused onthree core topics:The results of this data have been encouraging,with alargely positive outlook for the year ahead.Salaries havecontinued

3、to rise and hiring sentiment is strong,with overhalf of businesses intending to grow in 2025.However,recruitment will be far from simple,asorganisations balance industry changes,new policies andcandidate expectations.In this report,we delve into all ofthis and more,so that you can develop effective

4、attractionand retention strategies.Summary fromour Co-founderCharlie Rawstron3Pay and benefitsJob satisfactionWorking policies3SearchAnnual Pay&Hiring Report 202502ContentsKey takeaways04Respondent profile05Pay overview07Talent attraction&retention23Hiring trends in 202517Recruitment in 202412Salary

5、 guides2833SearchAnnual Pay&Hiring Report 202503Key takeaways367%plan to look fora new role 46%ranked salaryno.1 factor55%plan to hirein 2025Communicate with employeesTwo-thirds of candidates intend to searchfor a new role.Retention should play akey role in your 2025 talent strategy.Review pay struc

6、turesPay remains the most important factorto job seekers as candidates manageeconomic pressures.Businesses focus on stable growthWe have firmly moved away from thehiring frenzy and brands are focusing theirefforts on stable growth this year.3SearchAnnual Pay&Hiring Report 202504Annual Pay&Hiring Rep

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根据《2025年薪酬与招聘报告》,以下为全文主要内容关键点: 1. 薪酬与招聘趋势:2025年薪酬持续增长,招聘意愿强烈,约半数企业计划扩张。 2. 薪酬:薪酬仍是求职者最关注的因素,46%受访者将其列为求职首要因素。 3. 招聘:55%的招聘经理计划在2025年招聘,但招聘市场仍存在不确定性。 4. 薪酬增长:2024年薪酬平均增长7.7%,预计2025年将适度增长。 5. 招聘策略:灵活的工作政策、合同招聘和评估候选人的适应能力是关键。 6. 人才吸引与保留:67%的候选人计划寻找新工作,企业需关注薪酬、工作灵活性和职业发展。 7. 行业趋势:电子商务、数字营销和数据分析等领域需求旺盛。
**薪资涨势如何?** **招聘趋势揭秘!** **2025年人才策略指南**
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