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LObservatoire Cetelem:2024汽车行业现状:16国法规、动力源与定价调查报告(中译版)(102页).pdf

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1、An international survey carried out in 16 countries2024MOTORISTS ARE IN A FOGRegulations,energy sources,pricingEDITORIALFor years,almost since its very inception,the automotive sector developed with little or nothing to hinder its growth and success.Any adversity,such as the oil crisis of the early

2、1970s,was overcome relatively smoothly.The succession of innovations that saw automobiles evolve from the Ford Model T to the SUV did not,however,reduced their cost,making them the only“mass-market”product to distinguish themselves by becoming ever more expensive.Even so,price remained the main crit

3、erion that swayed the purchasing decisions of consumers.Various constraints,not least those of an environmental nature in the broadest sense of the term,then gained more weight.Then the powers that be decided that electricity would be the sole energy source used in the cars of the future.And then,fn

4、ancial,economic and geopolitical crises came one after the other in what seemed like the blink of an eye.As car sales faltered,the automotive sector as a whole was thrown into doubt and came under unprecedented pressure.This pressure has resulted in a plethora of new regulations being introduced ove

5、r a very short space of time.As part of our ongoing mission to make sense of the latest trends and identify the direction in which the automotive sector is heading,we thought it would be useful to look at the underlying reasons for what is undoubtedly a pivotal moment for the industry.Today,motorist

6、s are losing their points of reference and are no longer really sure which brand to go for,as they weigh up the value of switching to electric cars.Our use of the term“fog”is also a very topical metaphor for what is happening to our climate.This Observatoire Cetelem 2024 once again reveals contrasti

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根据报告的内容,本文主要讨论了2024年全球汽车市场面临的挑战和变化。文章指出,由于价格、能源成本、新规定等因素的影响,消费者在购买汽车时面临困难决策。具体来说: 1. 价格因素:近60%的消费者认为购买汽车是一个困难或非常困难的决定,特别是在土耳其,几乎80%的消费者对此感到不确定。 2. 能源成本:近90%的消费者注意到汽油、柴油和电费价格上涨,其中土耳其和意大利的消费者对此问题最为关注。 3. 新规定:近一半的消费者对新型发动机和交通限制的新规定知之甚少,这使得他们在购买汽车时感到困惑。 4. 品牌和价格趋势:近50%的消费者对最新品牌和价格趋势的信息不足,这影响了他们的购买决策。 5. 技术发展:尽管对技术整体的了解相对较好,但仍有40%的消费者认为自己在这方面信息不足。 综上所述,2024年全球汽车市场正面临价格、能源成本和新的规定等多方面的挑战,这些因素共同影响了消费者的购买决策。
汽车行业面临哪些挑战? 消费者对电动汽车有何看法? 各国对低排放车辆有何政策?
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