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Placer.ai:2024年挖掘服务不足的食品杂货市场的潜力报告(英文版)(12页).pdf

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1、Table of ContentsUnderstanding Grocery Store Chain Distribution3Untapped Grocery Markets5YoY Visit Growth Data Highlights Strong Grocery Demand In Some States6Alabama Bound:Identifying Grocery Markets With Increasing Demand7Increasing Access to Fresh Food in Greenville County,SC11Assessing Local Dem

2、and And Preferences11Final Thoughts12Note:This report is based on an analysis of visitation patterns for regional andnationwide grocery chains and does not include single-location stores.2024 Placer Labs,Inc.|More insights at placer.ai|2Understanding Grocery Store Chain DistributionGrocery stores,su

3、perstores,and dollar stores all carry food products and Americanconsumers buy groceries at all three.But even in todays crowded food retailenvironment,traditional grocery chains have a special role to play.With their primaryfocus on stocking a wide variety of fresh foods,these chains serve a critica

4、l function inoffering consumers access to healthy options.But visualizing the footprints of major grocery chains across the continental U.S.alongside those of discount&dollar stores shows that the geographicaldistribution of grocery chains remains uneven.2024 Placer Labs,Inc.|More insights at placer

5、.ai|3In some areas,including parts of the Northeast,Midwest,South Atlantic,and Pacificregions,grocery chains are plentiful.But in others some with population centerslarge enough to feature a robust dollar store presence they remain in short supply.And though many superstore locations also provide a

6、full array of grocery offerings,they,too,are often sparsely represented in areas with low concentrations of grocerychains.For grocery chain operators seeking to expand,these underserved grocery marketscan present a significant opportunity.And for civic stakeholders looking to broadenaccess to health

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本文分析了美国杂货连锁店的分布情况,指出其地理分布不均,尤其在东北、中西部、南大西洋和太平洋地区杂货连锁店较多,而在一些人口密集的地区,如北达科他州和密西西比州,这类商店较少。尽管如此,一些地区,尤其是阿拉巴马州,尽管杂货连锁店占比不高,但年访客增长率超过了全国平均水平,显示出这些地区对杂货店的需求在增长。报告还发现,去年杂货连锁店吸引了全国食品零售店访问量的43.4%,但在不同州之间存在显著差异。例如,俄勒冈州、佛蒙特州和华盛顿州等沿海地区的居民更倾向于访问杂货连锁店。同时,南卡罗来纳州的格林维尔县正在考虑向在该地区开设的杂货店提供税收减免,以改善当地人对新鲜食品的获取。通过分析发现,该县对杂货店的需求正在增长,且消费者更倾向于中档杂货店品牌。总的来说,通过地理位置分析,可以帮助杂货连锁店运营商和地方政府识别并满足对杂货店日益增长的需求。
"美国哪些州的杂货店访问量增长最快?" "如何通过数据分析确定未充分利用的杂货市场?" "杂货店连锁分布不均,这对消费者有何影响?"
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