英敏特：2023年可持续零售实践：倡导环保责任（英文版）（20页）.pdf

1、Experts in what consumers want and whySustainable Retail Practices:Promoting Environmental ResponsibilityHuiqi OngSenior Consumer Lifestyle Analyst,Asia-PacificThe economic impact of climate changeGlobalAustraliaIn the futureof GDP$270bil$8.1bil20%Overall financial losses in 2022 due to climate chan

2、geExtreme rainfall in 2022 caused over$8bil in damageSea level rises and coastal flooding could endanger assets worth up to 20%of the global GDP by 2100Source:Mintel 2023 Sustainability Barometer2Consumers want brands to take chargeBase:1,000 adults aged 18+in each market Source:Dynata/KuRunData/Rak

3、uten Insight/Mintel,August 2023020406080100I expect brands to take the lead on addressing environmental issuesIndonesia,Thailand,Singapore,China,Australia:consumer sentiment towards Sustainability Pillar,August 2023IndonesiaThailandSingaporeChinaAustraliaI expect brands to take the lead on addressin

4、g environmental issues3Make sustainable options accessible to all014Cost is an issue,but can be mitigated Sustainability-branded products are often seen as more expensive Explain the value of adopting sustainable habitsBase:China:1000 adults aged 18+Source:KuRunData/Mintel,March 202339%of Chinese co

5、nsumers*say that eco-friendly beauty/grooming products are too expensive5Communicating through costEncouraging take-up of sustainable products can be achieved without cutting costs German multinational discounter Pennys Wahren Kosten(true cost)campaign raised the prices of nine private-label food pr

6、oducts in all stores for one week to highlight their hidden environmental costs.Increasing cost for awarenessPrice-matching for affordabilityGerman discounter Lidl dropped the prices of its Vemondo vegan private label so that they were priced the same or lower than its Milbona dairy and Metzgerfrisc