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Placer.ai:实体杂货店的强劲韧性(2022)(英文版)(17页).pdf

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1、October 2022Brick-and-Mortar GrocerysOngoing ResilienceDespite the challenges the grocery sector faces three quartersinto 2022,the industry has shown impressive resilience.Thiswhite paper takes a closer look at some of the factors keepingthe space thriving through uncertain times.2022 Placer Labs,In

2、c.|More insights at placer.ai|1From Pandemic to InflationInflation has hit the grocery segment particularly hard,with some estimates finding ayear-over-year(YoY)increase of 13.1%in grocery prices in July 2022.Supply-chainissues,labor shortages,and growing competition have been further testing thesec

3、tors resilience.At the same time,many leading grocers have found ways to thriveand continue driving visit growth despite the challenges.Many leading grocers have found ways tothrive and continue driving visit growthdespite the challenges.This white paper takes a closer look at the grocery categorys

4、recent performance tounderstand how top brands are coping with the increased competition and tighterconsumer budgets.We dove into the foot traffic data to find out how the rise indiscount grocery channels is impacting grocery visits and see how the currentinflation is affecting consumers grocery hab

5、its.We also looked at some highlysuccessful chains to understand what is setting them apart from the competition.As another eventful year draws to a close,read on to find out where thebrick-and-mortar grocery sector stands heading into 2023.The State of GroceryThe grocery sector has seen a dramatic

6、few years from early pandemic visit surgesto the more recent price hikes,supply-chain issues,and labor shortages.But despitethese challenges,grocery stores are weathering the storm.In 2022,foot traffic tosupermarkets consistently outpaced 2019 levels for seven out of the past ninemonths,which sugges

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本文主要探讨了2022年第三季度,尽管面临通货膨胀、供应链问题、劳动力短缺等挑战,但实体杂货店仍显示出强劲的韧性。主要观点如下: 1. 杂货店在2022年第三季度保持了其在大流行期间获得的客流量,尽管年增长率有所放缓,但与2019年相比,客流量仍然较高。 2. 尽管一些折扣和一元店开始提供新鲜农产品,但数据显示,这些商店的增长并没有以牺牲杂货店为代价。事实上,许多消费者在访问折扣和一元店的同时,仍然会访问杂货店。 3. 较小的商店不一定意味着较差的业绩。Trader Joe's的商店面积通常小于行业平均水平,但其每平方英尺的客流量远高于竞争对手,显示出其强大的吸引力。 4. 消费者行为的分化已经影响到杂货店。数据显示,高端和低端杂货店的客流量都在增长,这表明杂货店市场既有空间容纳高端也有空间容纳注重成本的消费者。
疫情后,超市如何保持增长? 折扣店对超市影响几何? 小型超市如何吸引顾客?
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